Justin Bieber’s The Key: Behind-The-Scenes Of Fragrance Shoot 

Justin Bieber’s Video Shoot For The Key — Sexy Commercial Footage

On July 8, Justin tweeted “In case you were wondering… ‎#thisiskey” with a link to a video on Facebook.

The 20-second video features Justin basking in the sunlight on a rooftop, surrounded by sexy models and even a life-sized stuffed tiger!

The video was filmed in Copenhagen in April 2013. The short clip shows Justin looking sexy and sholmdering but he only offers us a few words — “My new fragrance is The Key…” And it’s “coming soon.”

Justin Teases The Key On Twitter

Previously, Justin tweeted “#whatiskey” on June 20, with a photo of the bottle.

The fragrance is described as:

“Energetic with a sexy splash of sparkling freshness, the luminous fruity floral musk fragrance awakens the senses with a burst of juicy fruits, while the heart blooms to unveil a bright bouquet of sheer floralcy. The creamy dry down blends sensual musks and exotic precious woods with decadent notes of vanilla that will leave you dreaming for more.”